Automation

Build beautiful emails with the drag-and-drop editor or custom code.

Automation management

• A/B test automation emails

Creating automations

• Use automation blocks
• Start building a workflow
• Understand automation steps
• Choose a starting trigger
• Choose the right step

Automation use cases

• Set up spin-to-win flow
• Build welcome series
• Build abandoned cart series
• Build post-purchase workflow
• Set up birthday/anniversary automation
• Create abandoned cart email
• Create automated welcome email

Getting started

• Transactional vs automated emails
• Automation feature overview
• Define email marketing automation

Emails inside automation

• Use HTML emails in automation
• Use plain-text in automation

Automation best practices

• Enable double opt-in