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12 GetResponse Alternatives for Marketers (Free & Paid)

May 7, 2024 - By Skirmantas Venckus

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GetResponse is a well-established email marketing and automation platform. They have been in the market longer than most competitors and started their operations in 1997. But old doesn’t always mean the best. 

While GetResponse provides many useful features, it is not the best when it comes to the UI and automation capabilities. With better options available in the industry, users look for user-friendly GetResponse alternatives. 

If you’re also searching for alternatives, you’ve come to the right place. Because we’ve complied a list of 12 best email marketing solutions you can use instead of GetResponse. 

Keep reading and discover why you should make a switch (and which solution is your best bet). 

Why Consider GetResponse Alternatives?

GetResponse is a powerful email marketing tool, but other email marketing solutions offer a better bang for the buck in 2024. Here are some reasons why you should consider GetResponse alternatives:

  • Clunky UI and poor user experience:  Many users have complained that GetResponse’s website and dashboard are confusing. It makes it hard for businesses to set up and run campaigns seamlessly; 
  • Limited automation capabilities: While GetResponse offers some automation features, they may not be as advanced or intuitive as others. For example, the platform lacks the ability to trigger automation based on customer data and behaviors like page visits for new visitors; 
  • Slow customer support: Some GetResponse users have reported that customer support can be unresponsive or slow to resolve issues. This can be frustrating for businesses that need quick help with their email marketing campaigns; 
  • Limited reporting and analytics: While GetResponse does provide some reporting and analytics features, they may not be as comprehensive as some other email marketing tools on the market; 
  • Limited A/B Testing: A/B testing is an essential tool for optimizing email campaigns, but some users find that GetResponse’s A/B testing features could be improved. For instance, you can only test subject lines and send times. 

12 Best GetResponse Alternatives in 2024

If you want to switch from GetResponse to a different email marketing service, you’ve got plenty of options in 2024. With so many services like Constant Contact, ActiveCampaign, and VerticalResponse, in the market, let us do the heavy lifting for you and share some worthy alterantives.

Here are some of the best email marketing services you can use as a substitute to GetResponse:  

Let’s have a look at each one of the above. 

1. Sender — Best Alternative for Email Marketing

Sender is your best bet if you’re aiming for omnichannel engagement through email and SMS marketing. It’s better than GetResponse if you’re tired of the slow response timings and limited automation features.

Regardless of your plan, you get live chat support with lightning-fast response time, full access to the automation builder, and lots of other features. 

Best for:

  • Small business owners; 
  • Shopify and ecommerce stores; 
  • Marketing agencies. 

 

sender_logo

Sender’s robust feature set is at par (and even better) than other marketing automation tools like GetResponse, Mailchimp, and HubSpot, as it doesn’t have a restrictive and predatory pricing model.

You get a fully functional automation builder with behavioral triggers, even on the free plan. Plus, its responsive email templates and customer segmentation capabilities are 

Users praise Sender for its highly-responsive customer support, impeccable exceptional deliverability, and user-friendly interface without any extra charges, which makes it ideal for small business owners. 

sender_dashboard

Features

  • Drag-and-drop email builder; 
  • Visual email automation builder; 
  • Behavioral and activity-based triggers; 
  • 10-second customer service response time; 
  • Exceptional deliverability. 

Pros & Cons

ProsCons
Omnichannel automation with drag-and-drop workflow builderNo landing page builder (yet)
Most affordable pricing plans with a free tier for up to 2500 subscribersSender’s logo with Free plan
Behavioral segmentation and personalization features

Pricing & Free Plan

PlanCostLimits
Free Plan$0/monthUp to 2,500 contacts and up to 15,000 emails/month
Standard PlanStarts at $15/monthUp to 2,500 contacts and up to 30,000 emails/month
Professional PlanStarts at $29/monthUp to 2,500 contacts and up to 60,000 emails/month

The free plan supports up to 15,000 monthly emails for 2,500 subscribers and provides access to all premium features. 


2. Mailchimp — Email Marketing Tool with Landing Page Builder

Mailchimp is a well-known email marketing tool that you can use if you’re disappointed with the landing page features of GetResponse. The platform allows you to create conversion-focused landing pages via an in-built landing page builder. 

Best for:

  • Marketing agencies; 
  • B2B startups; 
  • Coaches and influencers.
mailchimp_logo

Mailchimp has all the useful features like custom fields, behavioral segmentation, and automated campaign creation to help you automate your marketing efforts. The built-in form builder allows you to create customized and mobile-responsive signup forms, surveys, and quizzes to collect data from your subscribers.

Unfortunately, Mailchimp chooses a predatory pricing strategy where users pay more to get what they want. Even with the most expensive plan, not every feature is unlocked. Some features, like add-ons, must be paid for separately.

They add every contact to the subscriber count, including duplicate, unsubscribed, and erroneous emails, which can quickly increase your email marketing costs.

mailchimp_dashboard

Features

  • Drag-and-drop landing page builder;
  • Basic segmentation and targeting options;
  • A/B testing and optimization capabilities;
  • Integrates with major tools, apps, and CRMs.

Pros & Cons

ProsCons
Intuitive drag-and-drop landing page builderPredatory pricing model with limited features on starter plans
Appointment scheduling featureNon-transparent strategy when it comes to counting subscriber counts
Wide variety of third-party integrationsLimited automation options compared to some competitors

Pricing & Free Plan

PlanCostLimits
Essentials$13/monthUp to 500 subscribers; 5,000 emails/month
Advanced$20/monthUp to 500 subscribers; 6,000 emails/month
Premium$350/monthUp to 500 subscribers; 150,000 emails/month

You can use its free plan to send up to 1000 emails/month to a list of 500 subscribers. No advanced features are available on the free plan. 

Learn more: 13 Best Mailchimp Alternatives for 2024 (Free & Paid Options)


3. Brevo — Great Email & SMS Marketing Platform

Brevo is a robust solution suitable for business owners and marketers who love deep data insights for their email campaigns. The platform provides advanced reporting features that help you track and analyze campaign performance for informed decision-making.

Best for:

  • Coaches; 
  • Ecommerce startups; 
  • Agencies and freelancers.
brevo_logo

As is common, Brevo markets itself as an “all-in-one” platform. They provide email marketing, automation features, landing page creation, etc. Everything you’ve come to expect out of such a platform.

One of their unique features is a shared inbox, which is really neat for larger teams who run omnichannel campaigns. You can connect all your inboxes, campaigns, and omnichannel operations into one single dashboard to keep track of all interactions. 

Brevo_dashboard_automation

Features

  • Advanced reporting and analytics features;
  • Omnichannel automation campaigns; 
  • Store unlimited contacts, even on a free plan;
  • A/B testing and optimization capabilities. 

Pros & Cons

ProsCons
Advanced reporting and analytics features to track performanceConfusing list management features
Omnichannel campaigns on autopilotLimited email preview support
Decent lead scoring and personalization featuresTransactional emails can be tricky to set up sometimes

Pricing & Free Plan

PlanCostLimits
Starter$25/monthUp to 20,000 emails/month. Marketing automation for up to 2,000 contacts only. No advanced statistics or phone support. 
Business$65/month20,000 emails/month. No popups or web push notifications. 

Brevo’s free plan lets you send up to 300 emails per day. It also offers basic features such as email templates and an editor.


4. CampaignMonitor — Close Competitor in Email Analytics 

CampaignMonitor is an email marketing automation platform that provides detailed analytics, making it a good alternative for GetResponse users looking for advanced data insights.

Best for:

  • Ecommerce stores; 
  • Retail establishments; 
  • Instagram shop owners. 
campaign_monitor_logo

They have a solid focus on marketing automation and email marketing capabilities, making it a viable GetResponse alternative. Advanced features like segment customization help you with personalized email campaigns for your target audience

Interestingly, CampaignMonitor has many of the same drawbacks as GetResponse. They both focus on pumping out features and less on making them work well. As such, don’t get shocked if you run into clunky UIs or broken features. Even their template editor isn’t all that impressive when compared to other email marketing automation providers.

campaign_monitor_dashboard

Features

  • Advanced tracking and real-time analytics features;
  • Drag-and-drop email builder;
  • A/B testing and optimization;
  • High email deliverability rates;
  • Integrations with hundreds of popular tools.

Pros & Cons

ProsCons
Advanced tracking and analytics features;Doesn’t have a landing page builder;
Great email deliverability rates;Email template builder isn’t so user-friendly;
Integrates with hundreds of popular tools.Some features are only available on high-tier pricing plans. 

Pricing & Free Plan

PlanCostLimits
Lite$11/monthUp to 2,500 emails for 500 subscribers and access to all basic features (Advanced features like time zone  sending, countdown timers, etc. not available) 
Essentials$19/monthUnlimited emails for 500 subscribers and access to some advanced features
Premier$149/month All features unlocked with unlimited emails to 500 subscribers

The free plan can be used for sending emails to 5 subscribers. It’s mainly for testing and demo purposes. 


5. AWeber — Best GetResponse Alternative with Email Template Builder 

AWeber boasts of a powerful email template builder with several ready-to-use templates you can customize to suit your business needs.

Best for:

  • Ecommerce stores; 
  • Bloggers & influencers; 
  • Large businesses 
aweber_logo

They also have a few unique features — AMP emails and hosted message broadcast archive, which GetResponse doesn’t support. The platform offers robust analytics and A/B testing, making it a good alternative for GetResponse users who want detailed insights into their campaigns.

AWeber also provides various third-party integrations that make connecting with other marketing stack tools easy.

All in all, GetResponse and Aweber are similar in the drag-and-drop builder and other standard features. AWeber might be a great alternative for those who don’t want to fork out a fortune for some extra features.

aweber_dashboard

Features 

  • User-friendly email template builder;
  • Wide variety of third-party integrations;
  • Robust analytics and A/B testing;
  • Autoresponder and drip campaign capabilities.

Pros & Cons

ProsCons
Great email template builder with responsive templatesLimited customer support options
Third-party integrations with all major solutionsOutdated user interface
AMP emails for deep customer engagementLack of advanced automation capabilities

Pricing & Free Plan

PlanCostLimits
Lite$12.5/monthOnly one email list, 3 landing pages, and 3 automations. Comes with Aweber branding
Plus$20/monthUp to 500 subscribers (Increase in subscribers will increase monthly costs) 
Unlimited$899/monthEverything is unlimited with one fixed price

Aweber’s free plan can send up to 3,000 monthly emails to 500 subscribers.


6. Hubspot — Great Social Media Marketing Tools

HubSpot is a powerful email marketing and automation solution with free CRM tools. It is a good alternative to GetResponse for businesses with large email contact lists.

Best for:

  • B2B startups; 
  • Marketing agencies; 
  • Mid-market corporates.
HubSpot_logo

With HubSpot, you can create targeted email campaigns, track customer behavior, and personalize content for every subscriber. The platform also offers useful automation tools to streamline your marketing and sales efforts, as well as social media management.

However, HubSpot can get expensive as its pricing plans are designed for mid-market and large businesses.

hubspot_dashboard

Features

  • Advanced list management features;
  • Targeted email campaigns and personalization;
  • Free CRM capabilities; 
  • Landing page creation;
  • Social media marketing integration. 

Pros & Cons

ProsCons
Advanced list management and segmentation featuresExpensive pricing plans
Landing page and marketing automation workflow builderLimited automation and personalization capabilities on lower plans
Free CRM for lead managementSteep learning curve

Pricing & Free Plan

PlanCostLimits
Free$014-day free trial only 
Starter$18/month Up to 1,000 subscribers and 5x tier contact limit for email sends
Professional $800/month Up to 2,000 subscribers and 10x tier contact limit for email sends

No free plan, only a 14-day trial to test the platform with basic features. 


7. Mailjet — Good Alternative For Transactional Email Campaigns 

Mailjet is a good alternative for businesses that need to send transactional and marketing emails. The platform offers a user-friendly drag-and-drop email builder and advanced email tracking features. 

Best for:

  • Non-profits;
  • Marketing agencies;
  • Media and publishing companies.
mailjet_logo

One of Mailjet’s key features is its transactional email API, which allows businesses to send automated emails such as order confirmations and password resets. Additionally, Mailjet offers a collaboration tool that enhances workflow across large teams and speeds up the campaign approval process. 

mailjet_dashboard

Features

  • User-friendly drag-and-drop email builder;
  • Advanced email tracking features;
  • Transactional email API for automated emails;
  • Collaboration tool called Passport.

Pros & Cons

Pros Cons
Great email deliverability ratesLimited automation features 
Advanced segmentation featuresSlow customer support
Affordable pricing plansPoor documentation

Pricing & Free Plan

PlanCostLimits
Essentials$15/month Up to 15,000 emails. No marketing automation or A/B testing. 
Premium$25/monthUp to 15,000 emails, unlimited contacts. No dedicated IP or deliverability reports. 

The free plan allows you to send up to 6,000 emails/month and store 1,500 contacts. The daily sending limit is 200 emails. 


8. EmailOctopus — Best Alternative for Drag-and-Drop Builder

EmailOctopus is a great alternative to GetResponse for businesses looking for a simple, user-friendly drag-and-drop email builder. The platform offers affordable pricing plans and advanced features like automation and segmentation. 

Best For

  • Small business; 
  • Design coaches; 
  • Solo marketers.
email_octopus_logo

With EmailOctopus, you can create beautiful email campaigns in minutes without any coding skills. Additionally, the platform integrates with popular apps like Zapier to connect with other marketing tools.

However, EmailOctopus may not be the best choice for businesses that need more advanced features like A/B testing, deeper analytics, or marketing automation workflows. 

email_octopus_dashboard

Features

  • User-friendly drag-and-drop email builder;
  • Landing page builder; 
  • Advanced automation and segmentation features;
  • Integrations with popular apps like Zapier.
ProsCons
Drag-and-drop email builderLimited customer support options
Landing page builderNo advanced email automation available. Supports automation via third-party platforms
GDPR complianceLack of comprehensive reporting capabilities like other email platforms 

Pricing & Free Plan

PlanCostLimits
Pro$9/monthUp to 500 subscribers, 10,000 emails/month. 
Pro$25/monthUp to 2,500 subscribers, 25,000 emails/month. 

The free plan supports up to 2,500 subscribers and 10,000 emails/month. The number of forms and automation flows is also limited. 


9. Pipedrive — Best GetResponse Alternative for Sales Funnels

Pipedrive is a great alternative to GetResponse for businesses that need a sales funnel solution. Pipedrive provides an easy-to-use CRM solution that gives complete transparency into your sales pipeline. 

Best for:

  • B2B companies; 
  • SaaS businesses; 
  • Early-stage startups. 
Pipedrive_Logo

Pipedrive is a great email marketing solution for businesses looking for an alternative to GetResponse, especially when it comes to sales funnels. With Pipedrive, you can organize your sales process in the most efficient way, making it easy to manage all your leads, deals, and contacts in one single platform. 

This email marketing solution has various features that make it highly effective for sales funnel management. One of these features is the custom sales pipeline, which you can tailor to suit your business needs.

Additionally, Pipedrive has a highly visual interface, making it easy for you to track and visualize your sales funnel progress. 

pipedrive_dashboard

Features

  • Sales funnel solution with pipeline-first CRM approach;
  • Easy-to-use interface for visualizing sales pipeline;
  • Sales process and lead nurturing automation; 
  • AI tech for analyzing growth opportunities. 

Pros & Cons

ProsCons
Sales-focused CRM, email, and marketing automation solutionsCostly pricing plans
Helpful customer supportPaid add-ons to enhance functionality
Intuitive and user-friendly interfaceTricky drag-and-drop interface

Pricing & Free Plan

PlanCostLimits
Essential$12/monthUp to 3,000 open deals (contacts). No email scheduling, automation,  two-way email sync, or email analytics.
Advanced$24/monthUp to 10,000 open deals. Thirty automations and 30 reports per user. 
Professional$49/monthUp to 1,00,000 open deals. Sixty automations and 150 reports per user. 
Power$59/monthUp to 2,00,000 open deals. Ninety automations and 250 reports per user. 
Enterprise$79/monthUnlimited deals. 180 automations. 

A 14-day trial is available to check out the platform. 


10. Drip — Best Marketing Automation Platform

Drip is a marketing automation tool designed for ecommerce businesses. It promises a great deliverability rate, useful segmentation capabilities, and seamless integration with ecommerce platforms. 

Best for: 

  • Shopify stores; 
  • Retail businesses; 
  • Ecommerce companies. 
drip_logo

Drip offers the flexibility and power to transform basic email marketing campaigns into dynamic customer journeys. Its automation capabilities help set up complex workflows for turning prospects into customers on autopilot. Integration with over 100 tools, including Shopify and Facebook, streamlines your marketing efforts across different channels.

drip_dashboard

Features

  • Drag-and-drop workflow builder;
  • Behavioral and lifecycle segmentation;
  • Visual email campaign analytics.
  • Dynamic segmentation and automation;
  • Great email deliverability rates;
  • Readymade automation workflows. 

Pros & Cons

ProsCons
Journey and user experience builder Lack of design tools
A/B testingExpensive for bigger lists
Readymade automation flowsNo free plans

Pricing & Free Plan

PlanCostLimits
Basic$39/monthUp to 2,500 subscribers, unlimited email sends

Drip only has a 14-day trial plan but doesn’t have a free plan for users. 


11. SendX — Great Email Marketing Service for Small Businesses

SendX is a cost-effective email marketing solution catering to small businesses’ unique challenges and opportunities. According to their founders, they support businesses across all industries, including blockchain, affiliate marketing, gambling, and crypto, if the efforts are genuine. 

Best for: 

  • Affiliate marketers; 
  • Blockchain & crypto marketers; 
  • Small business owners.
SendX_logo

An interesting thing about SendX is that it supports sending unlimited emails across all paid plans, so you don’t need to worry about sending limits. It has all the standard features of an email marketing tool, including a drag-and-drop email editor, automation builder, etc. 

Plus, it offers access to responsive email templates and a vast image library to customize your email designs. 

SendX_dashboard_HQ

Features 

  • Unlimited emails;
  • Free contact import service;
  • 50+ email templates;
  • Native popups and SEO landing pages;
  • Heatmaps for engagement tracking;

Pros and Cons

ProsCons
Unlimited sends on all plansConfusing UI
One million+ free stock photos No customer survey feature
Great deliverabilityOutdated templates

Pricing & Free Plan

SendX charges based on the number of subscribers on the email list. Here’s what it costs: 

CostLimits
$7.49/monthUp to 1,000 subscribers
$14.99/month 1001-2500 subscribers
$29.99/month2501–5000 subscribers

A 14-day free trial is available to test the platform.

Alternatives to GetResponse: Price & Feature Comparison Table

Now that you’ve seen all the relevant marketing automation tools that can serve as an alternative, let’s glance over the numbers that matter the most as well as their best features. 

CostMonthly EmailsSubscriber Limit (On basic plan) Free PlanBest Feature
SenderStarts at $1530,0002,500YesVisual automation builder & omnichannel campaigns
MailchimpStarts at $135,000500 YesLanding page builder
BrevoStarts at $2520,000UnlimitedYesWhatsapp/SMS marketing features
Campaign MonitorStarts at $112,500500YesAI-writer for emails
AweberStarts at $12.5Unlimited500YesAMP emails
HubSpotStarts at $18 5x tier contact limit for emails1,000No (14-day trial only) Free CRM & funnel builder
MailjetStarts at $15/month 15,000 UnlimitedYesTransactional Email API
Email OctopusStarts at $9/month 10,000 500 YesLanding page builder
PipedriveStarts at $9.90/monthNo (Trial only) Sales funnel builder
Drip Starts at $39Unlimited2,500 NoCustomer journey builder
SendXStarts at $7.49/monthUnlimited1,000 No (Trial only) Engagement heatmaps

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Author Bio

Anmol Ratan Sachdeva is a content marketer and small business consultant who specializes in topics such as marketing automation, email marketing, and content marketing. He loves to write about building, improving, and growing a business.

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