Simple email marketing with affordable pricing
- Premium features included
- No hidden costs or usage limits
- Scale from startup to enterprise
Set up workflows that handle the heavy lifting for you — welcoming new subscribers, nurturing leads, and driving sales on their own schedule.
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Timing matters. So does sending the right message to the right person. Email marketing automation takes care of both – delivering messages based on what subscribers actually do, not when you happen to have a free moment.
Create sophisticated customer journey automation without writing a single line of code. With the drag-and-drop workflow builder, it’s simple to map out what happens next–from the first trigger all the way through conversion.
Not sure what to build first? Pick from our automation templates that fit your goals and tweak them to match your brand. From welcome series to abandoned cart automation, we've got you covered.
Workflow analytics show you exactly how each automation performs — opens, clicks, conversions. See what resonates with your audience and adjust accordingly.
Use what you know about your subscribers — their behavior, past purchases, preferences — to craft personalized workflows that matter to them.
Trigger-based automation kicks off when something specific happens. Sender supports 11 starting trigger types – signups, purchases, link clicks, and more – plus custom events you fire via API or Zapier.
Space out your messages with built-in delays. With our marketing automation software, you can schedule emails and texts to land when your audience is most likely to read them.
Use conditional logic with "If/Else" rules to customize journeys. Did someone click that link? Send them one message. Didn't click? Try a different approach.
Email and SMS automation work together in the same workflow to boost engagement. An email first, then a text reminder. Or the other way around. You decide what works best.
Find automated email workflows explicitly made for businesses like yours in Sender's automation library — whether you run an online shop, offer services, or something else entirely.
Monitor your lead nurturing workflows in real time. Check metrics for each branch and message to understand what drives results and optimize.
An email automation builder is a visual tool that lets you create email sequences that send automatically based on subscriber behavior – no code. You set a trigger (signup, purchase, custom event), add steps (emails, SMS, delays, conditions), and the system delivers each message at the right time.
Sender supports eleven starting triggers: a date, an anniversary of a date, a subscriber added to a group, a subscriber removed from a group, a link clicked, a cart abandoned, a product purchased, an order fulfilled, an API call, a subscriber unsubscribed, and a subscriber field updated. Cart and purchase triggers require an ecommerce integration; the API trigger lets any external system or custom event start a workflow.
Yes. Sender's Free Forever plan includes unlimited automation workflows for up to 2,500 subscribers and 15,000 emails per month, with no feature gating. You can build welcome series, cart recovery, post-purchase, and win-back campaigns on the free tier – the same builder paid users get. Most platforms restrict automation to paid plans.
Yes. You can add email and SMS steps inside a single automation in any order. A common pattern: an abandoned cart email after 12 hours, then a follow-up SMS two hours later. SMS requires available credits and recipient consent.
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