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  • Start With Free Plan
    Grow your business, not your expenses
    Turn curious visitors into devoted fans and drive more sales – no cost to get started!
    • Free Forever plan for 2,500 subscribers and up to 15,000 emails/month
    • Free & responsive email templates library
    • Free popups & forms
    • Intuitive drag-and-drop email builder
    • Unlimited automation and segmentation
    • Premade automation workflows
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Hero illustration
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Turn casual browsers into diehard customers

Sender is an email marketing platform built for ecommerce and retail brands that turn browsers into repeat buyers – with abandoned cart recovery, post-purchase automation, and shoppable emails in one place.

No Credit Card Required. Cancel Anytime.

Retail & Ecommerce
Join over 180,000 companies using Sender

Your 24/7 sales team that never sleeps

Connect your online store – including Shopify and WooCommerce – and your cart, order, and customer data flows in automatically to trigger the right email at the right moment.

Start With Free Plan

No Credit Card Required. Cancel Anytime.

Floating Floating
Automated email campaigns

Orchestrate your customer journey without lifting a finger

Build workflows with API access for custom integrations, event triggers that respond to customer actions, multi-step drip campaigns, and A/B testing to improve results.
Cart recovery

Abandoned cart
recovery

Send timed reminders showing the exact products left behind, plus an optional discount, to win back sales that would otherwise slip away.
Bill

Order confirmation
emails

Turn a routine order confirmation into a reason to come back – thank buyers, confirm the details, and recommend what to buy next.
Handshake

Welcome and
onboarding series

Build a welcome series that guides new subscribers toward a first purchase.
Re-engagement

Win-back and re-engagement
campaigns

Re-engage dormant subscribers with comeback offers that remind them why they liked you in the first place.
Basket

Personalized upsell
and cross-sell

Boost your average order value by suggesting products that customers truly want based on their purchase history.
Chat

Feedback &
survey emails

Gather reviews, testimonials, and feedback that improve your business while making customers feel heard and valued.
About email automation
Multichannel marketing automation

Outpace your competition with the unbeatable email and SMS combo

Reinforce your message by running email and SMS campaigns in the same workflow. Reach customers on the channel they respond to and keep the experience consistent across both.

Multichannel marketing automation preview
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Sign-up forms

Grow your email list

Popup forms example

Popups & forms

Deploy popups with exit-intent, scroll, and timed triggers that capture visitors before they leave.

Spin-the-wheel popup example

Spin-the-wheel popup

Gamify signups with a spin-to-win signup form that turns visitors into subscribers.

Landing pages example

Landing pages

Choose a template and customize it with drag-and-drop editing – no developer needed.

Start With Free Plan

No Credit Card Required. Cancel Anytime.

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Bonus features you’ll love

A/B Testing

Email A/B testing

Test subject lines, content variations, and send times, then send the winner to the rest of your list.
Brand auto-styling

Brand auto-styling

Keep emails on-brand with your colors and fonts applied automatically across every template.
Mobile-optimized

Mobile-optimized emails

Reach customers on any device with layouts that render cleanly and convert on mobile.
HTML email builder

HTML email builder

Get full creative control over every pixel with a code-based editor for custom designs.
Image Library

Free image library

Add stock photos and graphics from a built-in library at no extra cost.
Personalization tags

Personalization tags

Use liquid tags to insert names, products, and other subscriber details into every email.
Short on time and resources?
We’ve got you covered
Email templates library
email-templates-library
Popup templates
popup-templates
Premade automated workflows
premade-automated-workflows
Landing page templates
landing-page-templates

Integration with tools you already use

Sender's email marketing software instantly integrates with leading content management systems, CRMs, and ecommerce platforms, including Shopify, WordPress, PrestaShop, WooCommerce, Zapier, and more.
Floating

Always ready
to help you

We work around the clock to assist you. Drop us a message any time,
and we’ll get back to you in seconds!

Opening hours
24/7
Always available
Mobile chat
10 sec
Avg. response time
Smile
99%
Satisfaction rate
  • Onboarding assistance
  • Extensive knowledge base
  • Free migration service

Trusted by 180,000+ successful
businesses worldwide

Momentum leader High performer Capterra leader

Compare plans and features

Choose the right plan for your business. Whether you're just starting out, or looking for advanced features, there's a plan for you.

Plan Volumes & Support
FeatureFreeStandardProfessionalEnterprise
Emails per month15 00012x subscribers24x subscribersUnlimited emails
Daily email limitsNo limitsNo limitsNo limitsNo limits
Free SMS creditsFree credits equal to your monthly subscription feeNoNoYesYes
Role-based seats1310Unlimited
Support24/7 Email & Live Chat24/7 Email & Live ChatPriority 24/7 Email & Live ChatPhone & Priority 24/7 Email & Live Chat
Ecommerce Email Campaigns
FeatureFreeStandardProfessionalEnterprise
Regular Email CampaignsYesYesYesYes
A/B TestingSubject lines, email content, sending time and moreYesYesYesYes
Scheduled SendingYesYesYesYes
Resend to Non-OpenersYesYesYesYes
Drag & Drop Email BuilderYesYesYesYes
HTML EditorYesYesYesYes
Plain Text CampaignsYesYesYesYes
100+ Email Templates LibraryYesYesYesYes
Saved TemplatesYesYesYesYes
Image LibraryYesYesYesYes
Image EditorYesYesYesYes
Content Blocks & Premade LayoutsYesYesYesYes
Product PickerYesYesYesYes
Personalization TagsYesYesYesYes
Conditional Content (IF/ELSE)YesYesYesYes
Dynamic Content BlocksYesYesYesYes
Email Size CheckerYesYesYesYes
Dark Mode PreviewYesYesYesYes
Mobile/Desktop PreviewYesYesYesYes
Test EmailsYesYesYesYes
UTM Tracking for CampaignsYesYesYesYes
Ecommerce Automation
FeatureFreeStandardProfessionalEnterprise
Abandoned Cart AutomationYesYesYesYes
Product View TriggerYesYesYesYes
Purchase TriggerYesYesYesYes
Order Fulfilled TriggerYesYesYesYes
Post-Purchase Follow-UpsYesYesYesYes
Cross-Sell / Upsell FlowsYesYesYesYes
Win-Back AutomationYesYesYesYes
Customer ReactivationYesYesYesYes
VIP / Loyalty SegmentsYesYesYesYes
Discount Code AutomationsYesYesYesYes
Repeat Purchase RemindersYesYesYesYes
Email + SMS Combined AutomationsNoNoYesYes
Ecommerce Subscribers Management
FeatureFreeStandardProfessionalEnterprise
Unlimited SubscribersYesYesYesYes
Import / Export SubscribersYesYesYesYes
Manage Groups / ListsYesYesYesYes
Suppression ListYesYesYesYes
Bulk ActionsYesYesYesYes
Spam Complaint HandlingYesYesYesYes
Full Subscriber Activity TimelineYesYesYesYes
SMS Activity HistoryNoNoYesYes
Ecommerce Segmentation & Personalization
FeatureFreeStandardProfessionalEnterprise
Basic SegmentationYesYesYesYes
Premade Ecommerce SegmentsNew Subscribers, Engaged 180 d., Unengaged 180 d., Repeat Buyers, First-Time Buyers, VIP, etc.YesYesYesYes
Behavioral Segments (opens/clicks)YesYesYesYes
Purchase-Based SegmentsYesYesYesYes
Viewed Product SegmentsYesYesYesYes
Abandoned Cart SegmentsYesYesYesYes
SMS Activity SegmentsNoNoYesYes
Multi-Condition AND/OR SegmentationYesYesYesYes
Date-Based SegmentsYesYesYesYes
Automation Activity SegmentsYesYesYesYes
Real-Time Dynamic SegmentsYesYesYesYes
RFM Segmentation (Recency/Frequency/Spend)YesYesYesYes
Conditional Personalization (IF/ELSE)YesYesYesYes
Dynamic Content BlocksYesYesYesYes
Product-Based PersonalizationYesYesYesYes
Ecommerce Reporting
FeatureFreeStandardProfessionalEnterprise
Sender-Attributed RevenueYesYesYesYes
Sender-Attributed OrdersYesYesYesYes
Total Store Revenue TrackingYesYesYesYes
Revenue Per RecipientYesYesYesYes
Revenue Breakdown by Channel (Email/SMS/Automation)YesYesYesYes
Best-Performing Campaigns by RevenueYesYesYesYes
Best-Performing Automations by RevenueYesYesYesYes
Sales Performance DashboardYesYesYesYes
Compare PeriodsYesYesYesYes
Conversion TrendsYesYesYesYes
Subscriber Growth ImpactYesYesYesYes
Traffic & Reach DashboardYesYesYesYes
Ecommerce Leads Capture
FeatureFreeStandardProfessionalEnterprise
Exit-Intent PopupsYesYesYesYes
Discount PopupsYesYesYesYes
Spin-to-Win WheelYesYesYesYes
Cart Abandonment PopupsYesYesYesYes
Product-Page PopupsYesYesYesYes
Embedded Signup FormsYesYesYesYes
Collect Email + Phone in One StepYesYesYesYes
Device TargetingYesYesYesYes
URL / Page TargetingYesYesYesYes
Email and SMS Combination
FeatureFreeStandardProfessionalEnterprise
Email + SMS Abandoned CartNoNoYesYes
Email Promo → SMS ReminderNoNoYesYes
SMS for Urgency / Flash-SalesNoNoYesYes
Email + SMS Win-BackNoNoYesYes
Email + SMS Post-Purchase FlowNoNoYesYes
SMS Order UpdatesNoNoYesYes
Email + SMS Product RecommendationsNoNoYesYes
SMS for Re-ActivationNoNoYesYes

Frequently Asked Questions

1.

Is Sender free for ecommerce stores?

Yes. Sender's free plan supports up to 2,500 subscribers and 15,000 emails per month with no credit card required, including automation and popups. That's enough for most new online stores to run abandoned cart recovery and welcome flows before upgrading. Paid plans scale as your subscriber list grows.

2.

Does Sender integrate with Shopify and WooCommerce?

Yes. Sender connects directly to major ecommerce platforms so order, product, and customer data sync automatically. Once your store is connected, abandoned cart automations pull live catalog data, so emails show the exact items a shopper left behind.

3.

How does abandoned cart recovery work in Sender?

When a shopper adds items but doesn't check out, Sender triggers an automated email sequence with the abandoned products and an optional incentive. You set the timing and number of reminders. You can set up an abandoned cart recovery series from a prebuilt workflow in minutes.

4.

Can I send both email and SMS from Sender?

Yes. Sender supports email and SMS in the same automation, so you can follow an unopened email with a text reminder. Combining channels reinforces time-sensitive messages like cart reminders and flash sales without building separate campaigns.

5.

What kinds of automated emails can ecommerce brands send?

Sender covers the core ecommerce flows: welcome series, abandoned cart, post-purchase and order confirmations, win-back, and upsell or cross-sell campaigns. Each runs from a trigger you define and pulls personalized product and customer data automatically.

Simple email marketing with affordable pricing
  • Premium features included
  • No hidden costs or usage limits
  • Scale from startup to enterprise
Simple email builder illustration