With Easter just around the corner, we wanted to share some of the egg-citing things we’ve been working on over the past month or so. After all, what better way to start April than with a quick look at what’s new?
Ecommerce Reports Now Available on Standard Plan
You’ve read that right. Reports that make it easy to measure what matters most–ROI, revenue, opens, clicks, you name it–are now available to all paid users, not just those on the Pro plan.

With Sender’s reporting feature, you get your finger on the pulse of your business–without digging through endless data. It’s all about turning insights into smarter decisions, faster.
Shopify Integration API Upgrade
We have another treat for online vendors: the beloved Shopify integration has been updated to the latest API version.
Your store data now syncs faster, your customer information is better protected with up-to-date security standards, and the connection between Sender and Shopify is significantly more reliable. In plain terms: less lag, fewer sync errors, and more confidence that the subscriber data you’re acting on is accurate and current.
New Transactional Templates
Design scientists at Sender also built two fresh templates for order confirmations. Gorgeous sans-serif font, minimalistic layout, round edges. Do you want to make a transaction just to see how it looks in the wild, or is it just us?
Order confirmation email:

Password reset email:

Custom Event Tracking–Soon!
Soon, you’ll have far greater flexibility to track user behavior and trigger campaigns your way. We’re currently adding the final touches to Custom Event Tracking–it’s nearly here, and we can’t wait for you to put it to good use.
There’s more exciting features and updates coming your way in the coming months, but for now–that’s it for March. Head over to your dashboard and explore what’s new.
Got questions? Our support team is available 24/7 if you need help with anything.