Collect customer feedback without the manual follow-ups.
Use Sender’s feedback request email sequence to automatically ask for reviews and gather insights from your audience.
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A feedback request email sequence is a series of automated emails sent to customers after a purchase or interaction with your brand. Its purpose is to collect reviews, gather insights about the customer experience, and encourage users to share their opinions – helping businesses improve their products, build social proof, and strengthen customer relationships.
This feedback request workflow collects valuable user insights at key moments in the customer journey, such as after onboarding, using a new feature, or contacting support. By starting with a quick rating and gradually inviting more detailed feedback, it increases response rates while making the process simple and convenient for users.
This feedback request workflow collects customer insights at the right moments after a purchase or service interaction. By starting with a simple rating and gradually prompting for deeper feedback, it increases response rates while keeping the process quick and convenient for customers.
This feedback request workflow collects customer insights in the days after an order arrives, when the experience is still fresh. By starting with a quick satisfaction rating and gradually inviting reviews and deeper engagement, it increases response rates while keeping the process simple and convenient for shoppers.
This feedback request workflow collects attendee insights at key moments after an event, session, or workshop. By starting with a quick rating and gradually inviting more detailed feedback, it increases response rates while making the experience simple and convenient for attendees.
This feedback request workflow collects valuable reader insights at key moments, such as after consuming content, attending a subscriber event, or interacting with a membership service. By starting with a quick rating and gradually inviting more detailed feedback, it increases response rates while keeping the experience simple and convenient for readers.
In Sender’s dashboard, go to the ‘Automations’ tab and click ‘Create new workflow’.
Select Feedback Request sequence by clicking ‘Use this template’.
Click on individual steps in the sequence to modify default images, delay times and messages that align with your brand’s tone.
When you’re happy with your changes, save the sequence and hit ‘Activate’ to launch the feedback request sequence.
This workflow template is best suited for ecommerce brands, SaaS companies, and service-based businesses that want to collect customer feedback in a consistent and automated way. It’s especially helpful for teams aiming to gather reviews, identify improvement opportunities, and build social proof.
Sender allows you to create automated follow-up emails for customers who haven’t left a review after the initial request. Using automation workflows and conditions, you can send one or more reminders after a set delay, helping increase review submissions without manually tracking responses.
Sender lets you personalize review request emails using customer data and interaction history. You can include dynamic fields such as the customer’s name, purchased product, or order details, and trigger emails based on actions like completed purchases or delivery timing. This ensures review requests are timely, relevant, and more likely to receive a response.
Yes, Sender allows you to segment customers based on their purchase history by using tags, custom fields, or ecommerce integration data. This lets you target review request emails only to customers who recently bought a product, making your requests more relevant and increasing the likelihood that customers will leave feedback.
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