65+ Personalization Statistics & Facts for 2025
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Statistics
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04/09/2025
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14 min read
Instead of a one-size-fits-all approach, companies customize your online experience based on your interests and needs. If that came as a surprise, wait until you get to know other statistics about personalization.
11 Proven Marketing Automation Workflow Examples (2025)
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Digital Marketing Tips
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12/08/2025
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17 min read
Marketing automation workflows have become the backbone of digital marketing strategy. We don’t like repeating ourselves, but when companies make $5.44 for every $1 they spend on marketing automation, translating to an ROI of 544%—it’s difficult not to. With businesses seeking efficiency and personalization at scale, understanding how to automate marketing workflows that help drive …
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17 Best Email Marketing Automation Software in 2025
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Software Overviews
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06/10/2025
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42 min read
Strap in, digital enthusiasts! In this article we’re unveiling the keys to transforming your email strategy from chaotic to captivating using the best email marketing automation tools.
8 Best Zoho Campaigns Alternatives in 2025
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Alternative Solutions
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09/10/2025
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15 min read
Zoho Campaigns offers solid email marketing features within the extensive Zoho ecosystem, providing unique advantages for businesses already invested in Zoho’s suite of applications. You can seamlessly integrate with Zoho CRM, Zoho Analytics, and other Zoho products. In the meantime, features like social media campaign management, workflow automation, and detailed recipient tracking cater specifically to …
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Bulk Email Services: 10 Picks for Successful Mass Campaigns
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Software Overviews
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17/10/2025
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29 min read
Navigating the multitude of options in email marketing software can be daunting. But we’ve done the hard work of finding and organizing the best bulk email software providers for you.
8 Best Elastic Email Alternatives in 2025
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Alternative Solutions
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11/10/2025
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17 min read
Elastic Email has made quite a name for itself as an affordable email platform that brings together both transactional and marketing emails for small businesses and developers who don’t want to break the bank. You get drag-and-drop builders, email workflows, and solid analytics—but plenty of businesses hit roadblocks with deliverability issues, limited advanced features, and …
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21 Best Lead Generation Software Tools for 2025 [Compared]
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Software Overviews
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08/08/2025
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31 min read
If cost, features and ease-of-use are important to you when choosing lead generation software, take a look at our list where we have sorted the best free and paid tools.
13 Best Customer Onboarding Software for SaaS (2025)
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Software Overviews
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01/08/2025
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28 min read
Automating the customer onboarding process is a game-changer. It’s not just about cutting down on manual work; it’s also about elevating the customer experience right from the get-go.
10 Best Marketo Alternatives & Competitors (2025)
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Alternative Solutions
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09/10/2025
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24 min read
Marketo built itself up as the premium B2B marketing automation solution with enterprise-grade features for complex sales cycles. But here’s the thing—its high costs and brutal learning curve have pushed many businesses to look elsewhere. After working with dozens of marketing and sales teams, I’ve watched talented marketers spend more time fighting with Marketo’s clunky …
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10 Pardot Alternatives: Best Email Automation Software in 2025
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Alternative Solutions
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24/10/2025
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30 min read
Pardot appeals to B2B marketing teams through its Salesforce integration, sophisticated lead scoring, and robust automation workflows. But here’s the thing—its steep learning curve, costs starting at $1,250 monthly, and limited design flexibility drive many businesses to look elsewhere. Whether you’re priced out of Pardot’s enterprise model, need specialized ecommerce features, or just want more …
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7 EmailOctopus Alternatives Compared (July 2025)
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Alternative Solutions
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09/10/2025
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19 min read
EmailOctopus became a go-to choice for cash-strapped teams who needed small business email marketing without the hefty price tag. Users loved its no-nonsense interface, decent free plan covering 2,500 subscribers, and smart Amazon SES integration. If you wanted to send emails without drowning in features you’d never use, EmailOctopus made sense for basic email marketing …
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10 Best Keap Alternatives for Business Automation (2025)
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Alternative Solutions
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09/10/2025
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39 min read
Keap started out with a solid vision. It promised to bring CRM, email marketing, and sales pipeline management together in one neat package, which sounds appealing if you’re a small business owner juggling a dozen different tools. And for a while, it worked well enough for consultants, service providers, and growing businesses who just wanted …
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