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Emily Austin

Emily Austin specializes in testing email marketing platforms, automation workflows, and SaaS tools. She reviews and stress-tests ESPs to understand how they perform in real scenarios. She's reviewed dozens of platforms and focuses on uncovering what actually works, helping businesses improve results.
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Articles by Emily Austin

12 Best All-in-One Marketing Platforms (2026 Comparison)

  • Software Overviews
  • Jun 04, 2026
  • 38 min read

We’ll break down the nitty-gritty–pros, cons, and those ‘wow’ features—to guide you through your digital journey. Ready to meet your business’s new best friend? Let’s dive in!

10 SendPulse Alternatives Worth Switching To (2026)

  • Alternative Solutions
  • Jan 02, 2026
  • 20 min read

If SendPulse’s deliverability issues, confusing interface, or rising costs have you searching for better email marketing software—you’re not alone. We’ve reviewed a handful of alternatives to SendPulse—platforms that offer similar features but often deliver better automation, email deliverability, and overall ease of use, all at a more competitive price. That said, in this article, we … Continue reading “10 SendPulse Alternatives Worth Switching To (2026)”

11 Best Pardot Alternatives for Marketing Automation (2026)

  • Alternative Solutions
  • Mar 05, 2026
  • 30 min read

Salesforce Pardot appeals to B2B marketing teams through its Salesforce integration, sophisticated lead scoring, and robust automation workflows. But here’s the thing—its steep learning curve, costs starting at $1,250 monthly, and limited design flexibility drive many businesses to look elsewhere. Whether you’re priced out of Pardot’s enterprise model, need specialized ecommerce features, or just want … Continue reading “11 Best Pardot Alternatives for Marketing Automation (2026)”

8 EmailOctopus Alternatives Compared (July 2025)

  • Alternative Solutions
  • Oct 09, 2025
  • 20 min read

EmailOctopus became a go-to choice for cash-strapped teams who needed small business email marketing without the hefty price tag. Users loved its no-nonsense interface, decent free plan covering 2,500 subscribers, and smart Amazon SES integration. If you wanted to send emails without drowning in features you’d never use, EmailOctopus made sense for basic email marketing … Continue reading “8 EmailOctopus Alternatives Compared (July 2025)”

B2B Marketing: How Email Drives Pipeline & Closes Deals

  • Email Marketing
  • Sep 08, 2025
  • 19 min read

Do you know where the B2B marketing industry is heading?

Email Marketing Customer Journey: What You Need to Know (2025)

  • Email Marketing
  • Jun 20, 2025
  • 19 min read

If you want to master your email campaigns, you need to be able to adapt your email strategy to customer journey maps.

What is a Squeeze Page? Learn with 6 Great Examples

  • Digital Marketing Tips
  • Aug 06, 2025
  • 16 min read

Do you know how they say that if you want to get something, you first have to give something? It’s never been more true than when it comes to squeeze pages.

8 Free Email Collector Tools Compared (2025)

  • Software Overviews
  • Jun 04, 2026
  • 18 min read

Planning to collect emails via your website? Check out how these free tools can be used to get more leads from your existing website.

HIPAA Compliance Checklist: 9 Key Steps and Requirements

  • Digital Marketing Tips
  • Nov 11, 2025
  • 13 min read

Here’s the good news: HIPAA compliance doesn’t have to be a headache. In fact, when done right, it’s a win-win—patients feel safe, and your organization runs smoother.

10 AWeber Alternatives Compared (2026 Update)

  • Alternative Solutions
  • Jun 04, 2026
  • 32 min read

In this blog, we’ll share some of the best email marketing services with features like AWeber to upgrade your email marketing automation game.

15 Must-See Product Landing Page Examples

  • Landing Pages
  • Aug 26, 2025
  • 18 min read

Want to jazz up your product landing page? Buckle up, we’re about to take you on a wild ride through a wonderland of landing pages!

Landing Page Best Practices to Follow in 2025

  • Landing Pages
  • Nov 25, 2025
  • 12 min read

Start increasing conversions and your ROAS in 2024 by implementing these best practices on your landing pages. Ensure your pages are user-friendly, optimized, and personalized for your target audience. 

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