EngageBay Pricing Review 2025: Complete Cost Analysis

You know that moment when you’re shopping for software and the pricing page makes your head spin? EngageBay actually does the opposite. Their pricing is refreshingly straightforward, especially when you compare it to platforms like HubSpot that can cost more than your rent.

I’ve spent months testing EngageBay’s plans, and here’s what you need to know about their pricing. Whether you’re running a startup on ramen noodles or managing a growing team, there’s probably something here that fits.

EngageBay Pricing Overview

EngageBay keeps things simple with four plans that actually make sense. You pay per user per month, and unlike some platforms that nickel-and-dime you for every feature, EngageBay bundles CRM, marketing, and customer service into one price.

The sweet spot? You can save 8% by paying annually or 15% if you go biennial. Most businesses I know prefer annual billing anyway – it’s one less thing to think about each month.

What’s interesting is how they position themselves against the big players. According to recent industry data, entry-level CRM plans average around $15 per user monthly. EngageBay hits that mark perfectly, but you’re getting way more than just basic CRM functionality.

EngageBay Monthly Pricing

The monthly option gives you flexibility, which is great if you’re not ready to commit or if your team size fluctuates. You’ll pay full price, but there’s no contract tying you down.

I’d recommend monthly billing if you’re still testing the waters or if you’re in a seasonal business. The ability to scale up for busy periods and back down during slower months? That’s worth the extra cost for some businesses.

Sure, you’ll spend more over time compared to annual plans. But sometimes cash flow flexibility beats long-term savings.

EngageBay Monthly Plans

Here’s where EngageBay really shines. Each plan builds logically on the previous one, so you’re not jumping through hoops to figure out what you actually need.

Free Plan

Most “free” plans are basically demos in disguise. Not EngageBay’s. You get 250 contacts, 1,000 emails monthly, and access to core CRM features. Forever.

I’ve seen teams run their entire operation on this plan for months. You get contact management, basic automation, email marketing, and even customer support tools. That’s more than some paid platforms offer.

The catch? You’ll hit those limits pretty quickly if you’re growing. And you won’t get the fancy automation features that really make a difference. But for testing the platform or running a small operation, it’s genuinely useful.

Basic Plan ($14.99/month)

This is where most small businesses should probably start. For $14.99, you double your contact limit and unlock some genuinely helpful features.

The big wins here are unlimited emails, SMS marketing (which many platforms charge extra for), and proper email templates. You also get lead scoring and third-party integrations that connect to tools you’re probably already using.

What I like about this tier is that it doesn’t feel like a teaser. You can actually run a real business on it. The SMS inclusion alone makes it worth considering.

Growth Plan ($64.99/month)

Here’s where things get interesting. The jump to $64.99 feels steep at first, but you’re getting 5,000 contacts and some serious automation power.

A/B testing, advanced workflows, push notifications – these aren’t just nice-to-haves if you’re trying to scale. The landing page optimization tools alone can pay for the upgrade if you’re driving any decent traffic.

This plan makes sense for businesses that have proven their model and need to optimize. You’re past the “will this work?” phase and into the “how do we make this work better?” territory.

Pro Plan ($119.99/month)

The Pro plan is kind of wild when you think about it. You’re getting 50,000 contacts, dedicated account management, and enterprise features for what HubSpot charges for their basic stuff.

Custom reporting, web analytics, role management – this is where EngageBay starts feeling like a proper enterprise platform. The dedicated account manager is clutch if you’re managing complex campaigns or need hand-holding during setup.

Is it overkill for most small businesses? Probably. But if you’re scaling fast or managing multiple brands, the value proposition is pretty compelling.

EngageBay Pay-as-you-go Plan

Sometimes you just need to send more emails than your plan allows. Maybe it’s holiday season, maybe you’re launching something big. EngageBay’s pay-as-you-go credits solve this without forcing you to upgrade permanently.

The credits never expire, which is nice. You’re not racing against a deadline to use them up.

The pricing gets better as you buy more, which makes sense. If you’re consistently hitting these volumes, though, you should probably just upgrade your plan.

EngageBay Transactional Email Pricing

Here’s something cool – transactional emails are included in all paid plans. You know, the boring but essential stuff like order confirmations and password resets.

Most platforms either charge extra for this or make you use a separate service. EngageBay just handles it. The emails look professional, they’re reliable, and you’re not juggling multiple providers.

If you’re sending massive volumes, they’ll work with you on enterprise pricing. But for most businesses, the included allowance covers everything you need.

EngageBay SMS Pricing

SMS is built into the Basic plan and up, but you pay per message. The rates are pretty competitive, especially for US messages.

SMS Pricing Tiers Table

What’s nice is how it integrates with your email campaigns. You can set up sequences that use both channels, track everything in one place, and actually see which combination works best.

Is EngageBay Worth a Try?

EngageBay’s pricing makes sense, which is rarer than it should be in this space. The free plan is actually useful, the paid tiers offer real value, and you’re not getting nickeled and dimed for basic features. If you’re looking for an alternative to the expensive guys or trying to consolidate multiple tools, the math probably works in your favor.