Ignas is a copywriter with years of editorial and writing experience, now diving into the exciting world of email marketing. In his free time, you can find him reading about video games, listening to smooth jazz or doing cool jiu-jitsu moves.
40+ years on—with social media, pop-up ads, paid search, behavioral shopping, etc., all making headlines and fighting for dominance—no digital marketing tool has come close to the success of email ads.
Flodesk, a relative newcomer in email marketing, won over marketers with its Instagram-worthy, customizable templates, user-friendly interface and flat-rate pricing model. But as businesses grew, many discovered that professional-looking emails aren’t enough to sustain their ever-scaling marketing efforts. Limited automation, basic analytics, and integration challenges leave users searching for Flodesk alternative tools that can scale …
Eloqua stands as a powerhouse in B2B marketing automation, delivering sophisticated email campaign management, advanced lead scoring, and deep CRM add-ons. With robust behavioral tracking, comprehensive analytics, and enterprise-grade segmentation capabilities, Eloqua has earned its reputation among Fortune 500 businesses seeking complex automation workflows and advanced functionalities. However, Eloqua’s complexity and premium pricing often leave …
Looking for a guide on the top online advertising techniques? Look no further! We’ve gathered the latest statistics to help you choose the most effective way to advertise your business online.
Marketing automation workflows have become the backbone of digital marketing strategy. We don’t like repeating ourselves, but when companies make $5.44 for every $1 they spend on marketing automation, translating to an ROI of 544%—it’s difficult not to. With businesses seeking efficiency and personalization at scale, understanding how to automate marketing workflows that help drive …