Klaviyo email templates

You can find different templates in Klaviyo for your email marketing strategy. Here are the most valuable ones.

Campaign templates are best for one-time promotions or announcement emails. Customize these templates to fit your promotional goals.

• Multiple layouts to suit seasonal sales, product launches, or newsletters;

• Customize with branded images and personalization tags;

Automated flow templates, like welcome sequences or cart reminders, help send relevant emails at the right time.

• Use automated emails for scheduling emails for different stages of the customer journey;

• Send relevant content based on behavior, like sign-up or abandoned cart reminders.

Transactional templates include readymade emails for order confirmations, shipping updates, or account-related messages.

• Add branded elements to build recall using transactional emails;

• Include a relevant CTA like “Track Your Order” to access relevant info quickly.

Klaviyo also supports custom HTML templates, which is great for highly specific design or campaign needs.

• Use HTML for a fully customized design that stands out;

• Add specific branding elements and layout designs;

• Adjust visuals for a truly personalized look across campaigns.

The pre-built templates are ready-made email templates you can tweak quickly, without creating designs from scratch.

• Select free templates based on campaign goals, like newsletters or announcements;
• Customize colors, images, and messaging to match your brand;
• Pick or drop content blocks to fit your promotion requirements.

Klaviyo’s templates can help you create emails quickly. Use the following features to make stunning email templates.

Klaviyo’s extensive template library has a design for every kind of email marketing campaign, right from promotional newsletters, to automated flows. You can launch email campaigns quickly by customizing pre-made email templates.

The drag-and-drop editor makes customization easy without any coding skills. Simply click, drag, and rearrange content blocks.

• Add images, text, buttons, and more with just a click;
• Quickly adjust layouts for a visually pleasing email design;
• Save time with an intuitive editor that’s user-friendly for all skill levels.

Templates on Klaviyo are automatically optimized to look good on all devices, ensuring your emails are accessible and visually appealing.

Klaviyo templates can be personalized based on purchase history or location-based offers. Custom tags and dynamic content can show different visuals or text for specific segments.

With reusable blocks, you can save time by storing frequently used content for easy access in future emails. Create blocks for headers, footers, or product blocks that can be reused. Then, insert these saved blocks into templates to save time.