40+ Best coupon emails subject lines

Email coupons can be the stars of your marketing campaigns, adding a delightful touch to your brand and revving up engagement when used just right. Remember when people used to snip vouchers from magazines, cereal boxes, flyers, and newspapers?

Well, things haven't changed much since then! Nowadays, people eagerly embrace online coupons, exclusive offers, and promo codes. So, if you're a business, email coupons are worth considering.

We'll leave you to create the email campaigns yourself but not empty-handed – here you'll find coupon email subject lines for your campaign.

Best coupon emails subject lines for discounts

What could go better hand in hand than coupons and discounts? If you have this combo email on your mind, choose one of the captivating subject lines to go with it: 

[First Name], it's a steal! 25% off

Unleash your savings at [Brand]

Seize the day with 20% off!

Score big: 15% off inside

Ready, set, save with 35% off

Don't wait! 40% off ends soon

Say hello to savings at [Brand]

[Brand] 's secret stash of deals

[First Name], your discount awaits

Did someone say discount coupon?

Surprise: a discount coupon inside

Grab a discount coupon and shop now!

[First Name], a discount coupon just for you

Use the discount coupon until midnight

We've got you! A discount coupon inside

Good coupon emails subject lines for special offers

If you’ve gone the more creative way, you thought of something beyond a discount coupon. Whether it’s free shipping, a gift or a special deal, you’ll get a fitting subject line here:

Free shipping today with coupon code

Your special gift awaits

Limited time: 50% off + free shipping

Exclusive deal inside - don't miss out!

Shop smart with our special coupon

Enter coupon code for free shipping

Last chance: Special offer expires soon

Surprise inside: Extra discounts!

Don't miss your special coupon

[Brand] loves to spoil you!

[First Name], claim your freebie!

Unlock extra discounts today

[First Name]'s exclusive deal inside

Your gift awaits - don't wait!

Your secret coupon: Shop now!

Promo code email subject lines

Why overcomplicate things, right? Instead of a whole coupon, a simple promo code might suffice. If that’s your case, grab a captivating subject line to announce it:

Your [Brand] discount awaits - claim now

Hurry! Limited-time promo code inside

[First Name]'s special promo code

Get rewarded: your promo code is here

Shop and save with our promo code

[Brand] deal alert: promo code inside

Last chance to use your promo code

[First Name], your exclusive promo code

Shop smarter with our promo code

Don't wait! Promo code expires soon

Exclusive offer inside - use promo code

[First Name], unlock your discount!

Limited-time offer: promo code inside

Save big with our exclusive promo code

Get the best deals with promo code

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Open Sesame: Subject lines to get your emails read

Your perfect email won't matter if it won't be opened. Want some inspiration? Check these robust subject lines, designed for maximum opens of your promotional emails.
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Hero illustration

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