One of the oldest digital marketing tactics, email marketing, has one of the highest returns on investment today.
For any company, it is important to nail the customer experience strategy. With increased competition, every company wants to think about customer service as a separate unit.
User onboarding is crucial for converting new users into highly engaged customers. And email plays a big role in the process of successful onboarding.
In this blog post, we’ll discuss the difference between customer loyalty and retention, what influences it, how to measure customer retention, and how to increase client retention and loyalty.
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