Digital Marketing Blog

As a startup, you may dedicate a lot of your focus to website traffic, images & designs, search engine rankings, etc. However, your primary focus should be attracting as many clients as possible and figuring out how to find potential customers. That’s where email marketing comes in. It’s a cost-effective and efficient way to grow …

Continue reading “13 Email Marketing Strategies for Startups”

Are you curious about AI-based email marketing strategy?  Here’s an in-depth review of how AI (artificial intelligence) transforms email marketing and how it can contribute to a successful email campaign. The worldwide email customer base is likely to reach 4.6 billion by 2025 — more than 50% of the projected global population. Also, every dollar …

Continue reading “6 Ways to Use AI in Email Marketing”

With approximately 76% of U.S. adults expected to celebrate Father’s Day, have you started sending your dad-approved deals, offers, and promotions? 

When you look at the statistics, planning a Father’s Day marketing campaign seems like a great idea in 2023.

Running a successful promotional email campaign takes a lot of planning. Crowded email inboxes can dampen your promotion efforts, diminishing your entire email strategy. Thankfully, there’s a lot you can do to improve your odds of grabbing your audience’s attention. For starters, it’s sensible to research your audience, get inspired by best-performing campaigns, and design …

Continue reading “9 Promotional Email Examples to Grow Your Sales”

You can employ several simple yet effective email marketing campaign strategies to improve the open rates of emails for your Shopify store.