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17 Cheerful Christmas Email Templates to Boost 2024 Sales

Nov 20, 2024 - By Camilla Mackeviciute & Anmol Ratan Sachdeva

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Creating Christmas emails that feel both elegant and festive can feel like a big task—especially if you’re on the clock. The trick is finding the right inspiration, precisely what we’ve pulled together here.

After working on countless holiday campaigns, we’ve curated 17 beautiful Christmas templates to steal from. Use them to spark ideas, save time, and prepare your holiday emails without the rush.

Let’s dive in! 

Christmas Email Templates for Business Marketing

Imagine reaching customers just as they’re ready to buy. That’s why the winter holiday season is the best time for businesses to connect with customers.

With everyone willing to spend, sending beautiful business Christmas email templates can end your year on a high note. 

Here’s why we believe you should plan Xmas email promotions this year: 

  • Shoppers spent over $105.2 billion last year between November 1st and 27, 2023; 
  • 30% of shoppers start their holiday shopping as early as October; 
  • Holiday spending will grow between 2.5% to 3.5% in 2024 compared to 2023; 
  • 60% of US shoppers plan to spend over $250 on holiday shopping;
  • 68% of holiday shoppers pay more attention to brand emails during Christmas; 
  • 40% of consumers who click an automated email campaign buy something. 

Enough motivation to plan a campaign? If you still need more, let’s look at some Christmas email campaigns to set the vibe. 

Christmas Newsletter

The perfect Christmas newsletter expresses gratitude and shows your clients how much they mean to you.

Look at this beautiful Christmas greeting that 1973 Ltd. sent to their customers: 

1977-christmas-email-example
Image source: 1973 Ltd. 

This Christmas card email template has two smart elements — a beautiful and meaningful illustration and a heartfelt letter to support a worthy cause. Both elements are dipped perfectly in the spirit of giving and appreciating.

Why we loved it?

  • Warm message of gratitude and sharing; 
  • Beautiful illustration with a heartfelt message; 
  • Gradient background to make the message stand out. 

Christmas Sale Announcement Email

Christmas is the perfect time to share festive deals with customers eager to buy gifts for their loved ones. 

Sending exclusive Christmas deals their way increases chances of engagement. Here’s what Peacocks did in their Christmas Sale announcement email: 

peacocks-christmas-email-example-
Image source: Peacocks

The header image has a seasonal vibe, and the mention of ‘Half Price Christmas’ grabs instant attention. The brand has smartly blended its brand identity with a festive spirit by beautifully using red and golden tones.

Why we loved it? 

  • Prominent and hard-to-miss CTA; 
  • Relatable image with an attention-grabbing headline; 
  • Clear mention of the size of the discount. 

Customer Appreciation Email

The end of the year is the perfect time to express gratitude to your customers for their support and loyalty.

After all, they’re the reason you’ve had a fulfilling year. Here’s how Moment did it for the Christmas season: 

Moment_christmas_newsletter_examples
Image source: Moment

Pine tree imagery and dark green color give the email a refreshing seasonal vibe. Paired with a festive discount, it makes for a great appreciation email. 

Remember, Christmas is the perfect opportunity to send a heartfelt appreciation letter to all customers, thanking them for their support. So, plan something like Moment’s email for sure. 

Why we loved it? 

  • Bold gratitude message up top; 
  • Balances warmth with a holiday offer; 
  • Seasonal design with subtle colors.

Free Christmas Email Template by Sender

Why settle for just a greeting? Our free Christmas newsletter templates will give you more than just festive email designs. 

Choose between a heartfelt Christmas email or a powerful promotional message to connect with your audience and drive results.  

With Sender’s drag-and-drop email builder, crafting stunning, high-converting holiday emails is a breeze.

Sender-email-builder-Christmas-template-red

Christmas Countdown Email

Countdown emails add urgency and excitement, making it clear that there’s only a short window left to grab gifts in time for Christmas.

Coupled with a great gift idea or a deal, countdown emails can do wonders for your revenue charts during this time. 

Here’s an email by Harry’s we liked: 

Harry's-christmas-email-example
Image source: Harry’s

This email uses a bold countdown timer, reminding us to shop quickly for last-minute gifts. The beautiful product image with cut-off time adds to the appeal and the urgency to grab the product. 

Why we loved it? 

  • Focuses on last-minute shopping and deliveries; 
  • Countdown timer, right at the top; 
  • Intriguing & contextual subject line — ‘You better hurry…’ 
  • Perfectly placed CTA button. 

Holiday Event Invitation Email

Hosting a holiday event? An engaging email invitation can make all the difference in getting people to show up.

This playful email for a “Golfing & Booze” holiday event blended holiday cheer with unconventional design.

FoxFuel_christmas_newsletter_example
Image source: FoxFuel

Using a neon sign look is an ingenious idea, immediately drawing attention and arousing interest. 

Why we loved it? 

  • Humorous copy makes it relatable; 
  • Blend of Christmas and golf catches attention; 
  • Clear event details: date, time, location. 

Charitable Giving Campaign Email

Christmas is the season of giving, and inviting your customers to join you in supporting worthy causes can deepen their connection with your brand.

Here’s an email by CJ Affiliate that we loved for its honest tone and initiative: 

CJ_Affiliate_christmas_newsletter_example
Image source: CJ Affiliate

Inviting subscribers to vote for a charity they prefer builds a sense of control and belonging. Plus, it’s a fulfilling way for your customers to contribute meaningfully to your initiatives.

Why we loved it? 

  • Makes subscribers part of your cause; 
  • Clear, thoughtful reasoning for initiative; 
  • Festive yet clean design; 

Product Showcase Email

Since all shoppers expect something Christmas-sy towards the end of the year, you should always take advantage of the opportunity. 

Launch a limited edition holiday product, like Perc Coffee did. Have a look at their email: 

PERC
Image source: PERC

The product — Frost Gobbler is festive enough and is the star of this email. 

The playful, FOMO-inducing narrative is a great attempt at storytelling and making buyers curious to get their hands on it. 

Why we loved it? 

  • Creates FOMO without pressure; 
  • Relatable, holiday-themed storytelling; 
  • Humor adds charm and personality to the brand. 

Holiday Tips and Ideas Email

Holiday shopping can feel overwhelming amid everything one needs to plan before Christmas.

During this time, a thoughtfully curated gift guide can lift the holiday spirit of your customers and make them feel at ease. 

You don’t need to go extravagant — something simple but honest like this one would work: 

Tattly_christmas_newsletter_example
Image source: Tattly

This gift guide email helps subscribers select gifts based on interests, creating a personalized and seamless shopping experience.

Why we loved it? 

  • Interest-based gift selection; 
  • Elegant, dark mode design; 
  • Festive look with a modern twist; 
  • CTA placement above the fold. 

Year-End Newsletter Email

The end of the year is a great time to celebrate shared milestones and reflect on the journey with your customers.

So, why not take inspiration from this personalized email by Loom and send an email celebrating mutual milestones:  

Loom_christmas_newsletter_example
Image source: Loom

This personalized year-end recap email highlighted the user’s activity, showcasing how they benefited from the platform over the year. It is an excellent reminder of the product’s value in daily life. 

Why we loved it? 

  • Showcased benefit, right at the center; 
  • Highlighted their engagement with the product; 
  • Encourages social sharing to boost the reach. 

New Year’s Resolution Email

New Year’s resolutions are a great way to show your human side and inspire your subscribers to start something new. 

Here’s an email we recently came across from Gussi. The brand gave practical tips for a new year’s resolution: 

gussi-christmas-email-example
Image source: Gussi

The email combines gratitude and festive cheer with practical value to help start the new year with healthier hair habits. The free comb offer adds an extra touch of holiday generosity.

Why we loved it? 

  • Bold and beautiful design; 
  • Warm and thankful tone showing gratitude; 
  • Valuable and actionable advice; 

Also read these cool New Year articles:

Christmas Wishes Email

Whatever you plan, don’t forget to add a simple Christmas holiday greeting to your Christmas email campaign. 

Here’s an email by The Children’s Place to inspire you: 

TheChildrensPlace-christmas-email-example
Image source: The Children’s Place

A beautiful Christmas greeting, like this one, with a nudge to share their favorite Christmas memories creates an instant connection.  

Why we loved it? 

  • Aesthetic Christmas word-tree stands out; 
  • Hearty message about the store closing with link to shop online; 
  • Nudge for social mentions and user-generated content.  

For more ways to pass the Christmas cheer, check out 50+ business Christmas messages & wishes for clients.

Creative Christmas Email Greeting

Sometimes, simplicity makes the strongest impact. A warm, genuine holiday wish can stand out beautifully without any flashy design.

For example, Boie USA sent the following email during the holiday season: 

boie_usa_smaller_christmas_newsletter_example
Image source: Boie USA

Boie USA kept it simple with a hand-drawn Santa illustration and a simple holiday message, capturing the Christmas spirit with an understated charm.

Why we loved it? 

  • Charming, hand-drawn Santa visual; 
  • Minimalist, no-sales approach; 
  • Use of ample white space to enhance the visual. 

Pro Tip: Personalize the message with the recipient’s name to add a personal touch

Christmas Email Teaser

A tease is more fun than a reveal when dealing with shorter attention spans and a crowded inbox during Christmas. 

Teasing an upcoming Christmas offer can build excitement and anticipation, like the following email: 

tick-tock-christmas-email-example
Image source: Function of Beauty

This countdown timer at the top is the perfect reminder that the clock is ticking. The use of ‘Tick Tock’ as a headline further builds anticipation and announces ‘It’s almost Christmas’.

The simple message that everyone should place their order for timely delivery is impactful and would’ve enticed many people to click the CTA button. 

Why we loved it? 

  • Eye-catchy color scheme and layout; 
  • Unmissable countdown timer to build anticipation; 
  • On-point copywriting to attract clicks. 

Christmas Holiday Season Greetings

There’s always an opportunity to infuse festive charm into your emails during Christmas. 

Here’s a great example of how to turn a simple season greeting into something memorable and heartwarming.

Funny Christmas Newsletters - G2
Image source: G2

G2 sent a playful holiday-themed poem to their audience, cleverly prompting them to leave a review. 

With whimsical rhymes, a cozy illustration, and a small reward of $10 per review, G2 makes the ask feel like a festive gift.

Why we loved it? 

  • Creative poetry helps stand out from other holiday emails; 
  • Holiday illustration connects with the audience; 
  • Small incentive adds to the holiday cheer. 

Animated Christmas Email Template

If you fancy adding a touch of magic, an animated email can make your message unforgettable. 

Here’s an example of how Jane. used animation to add life and a bit of holiday cheer to their Christmas email: 

jane-animated-christmas-email-example
Image source: Jane

The sliding postcard is a visual treat for people anticipating a Christmas greeting/reward. The product category section below is placed perfectly to take them to curated selections. 

Why we loved it? 

  • Interesting animation that stops scrolls; 
  • Witty CTA right below the animation; 
  • Dedicated sections for reducing friction to shop/explore. 

Christmas Email Templates for Every Situation

Here’s a little holiday gift from us: we’ve created some of the best Christmas email templates for you to steal. 

Use them as inspiration or copy them directly to make your holiday email marketing a breeze — and drive festive results!

Christmas Party Invitation Email to Employees

If you’re searching for a sample email for the Christmas celebration in the office, here’s what you should send to your teammates: 

Subject line: 🎉You’re Invited: Let’s Celebrate Christmas Together! 🎄

Hi [First Name],

Ready to celebrate the holidays together before we finally snooze off for the year? 
Be in time for our annual Christmas Party as it won’t be fun without you.

Here’s the plan:
📅 Date: [Insert Date]
📍 Location: [Insert Location]
🎶 Dress Code: Festive attire – bring on the holiday colors!

We’ve got great food, your favorite music ([Team Member’s Name]’s curating a playlist) , and fun surprises planned.

See you in the evening 👋
[Your Name]

Merry Christmas Email Templates to Clients 

As mentioned above, always schedule a Christmas wish for your subscribers and customers. Here’s one you can send with little adjustment. 

Subject line: 🎁 Merry Christmas, [First Name] 🎁 

Hi [Client’s First Name],

It’s been an incredible year working with you. 

Hope this holiday season brings you joy, peace, and precious moments with loved ones.

Merry Christmas! 🎄 

I look forward to what we’ll accomplish together next year. 

Warm wishes,
[Your Name]

Merry Christmas Email Template for Business

When you’ve got a long list of subscribers, engaging them during Christmas is a nice idea. Here’s an email you can schedule during the festive season. 

Subject line: Santa has Arrived along with [%] off!

Looks like you’ve been placed on Santa’s Nice List! Great job!

Here’s your reward:

[Image]

[Code] for [%] off sitewide!

[Button]

Now get those presents you’ve always wanted.

Simply drop this text into a festive ready-made email template, and voilà—your Christmas email campaign is ready to send!

christmas-templates-2025

If this still sounds too informal, try these 20 business email examples & professional templates.

Christmas Gift Exchange Invitation Email Template

Nothing says holiday spirit like a good ol’ gift exchange — we know. If you plan one this year, don’t forget to email a reminder

Subject line: 🎁 Be the Santa 

Hey [Team/First Name]!

Let’s spread some holiday cheer with a Secret Santa gift exchange! No pressure, just a little festive fun to make the season bright.

Here’s what you should know:
🎅 Date to Reveal: [Insert Date]
🎁 Budget: [Up to $Amount – keep it light!]
🎲 The Twist: You’ll draw a name… but shhh! It’s top secret.

Pick something quirky, thoughtful, or hilarious – anything that says “holiday vibes” without overspending. 

We’ll have snacks, laughs, and some friendly guessing on gift day. I can’t wait to see what you come up with!

Cheers,
[Your Name] 

Christmas Dinner Invitation Email

Isn’t a Christmas feast an annual tradition at every office? If you’re planning one for the team, here’s how you should keep the anticipation alive. 

Subject line: 🍽️ Your Feast is on us! Holiday Dinner Awaits 🎄

Hey [Name/Team]!

Leave the work talk at the door, bring your appetite, and let’s eat, drink, and be merry together at the Christmas dinner! 

📅 When: [Date & Time]
📍 Where: [Restaurant or Venue]
🍷 Vibe: Cozy, festive, and relaxed.

It’s all about having a good laugh and filling our plates. 

Psst… grapevine has it there might be a few holiday treats in store. 

Don’t tell anyone! 🤫

See you there,
[Your Name/Your Festive Alias]

Christmas Greeting Email 

If you’re thinking of a simple Christmas greeting, something that feels personal, yet intrigues the receiver, here’s what you should send: 

Subject line: Merry Christmas [First Name] 🎄

Tis’ that time of the year!

It is time to reflect [First Name]…

But this holiday season, let’s remember what’s truly important in our lives —- hot chocolate and chocolate chip cookies!

For everything else, you can head to our bumper sale bulging with discounts ranging from 30% to 50% sitewide! 🎁

But this offer is limited until [Insert Date] only. Take advantage before it disappears like Santa’s sleigh!

Cheers to warm holiday memories and a fab 2025! 🎆

Formal Christmas Wishes Email

If you’re in a formal industry, like real estate or finance, you can send a professional Christmas template like the one below: 

Subject line: Season’s Greetings and Best Wishes from [Your Business]

Dear [Name],

Season’s Greetings! 

On behalf of [Your Company], we wish you a Merry Christmas and a prosperous New Year.

It has been our pleasure to work with you this year, and we look forward to continuing our partnership in the year ahead. 

May your holiday season be peaceful, joyful, and full of cherished moments with loved ones.

Warm regards,
[Your Name/Your Company Name]

But the festive season is not just Christmas… Check out other winter-themed articles that could inspire your upcoming marketing campaigns:

About author
Camilla is the content wizard who weaves creativity and strategy into every piece she works on. Her expertise lies in crafting impactful content that drives results.

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