Moosend felt like the perfect solution when you first signed up. Clean dashboard, simple automations, fair pricing.
But as your business scales, so do the gaps. Automations started feeling restrictive. Integrations broke without warning. And support? Nowhere to be found when it mattered most.
That’s exactly why this list exists; to help you explore Moosend alternatives without wasting time on trial and error.
Disclaimer: This article evaluates Moosend alternatives, including Sender, which our company owns. Assessments are based on research, industry standards, and user feedback. No commissions are earned from links in this article.
Why Consider Moosend Alternatives?
While Moosend may feel like a solid choice, certain limitations make it hard for users to scale their email marketing operations.
Here are the top reasons why users look at Moosend competitors:
- Lacks advanced automation. While Moosend offers basic automation tools, users with evolved needs often find themselves looking at competitors with advanced automation capabilities. (Truspilot)
- Limited customizations. Several users have reported that, while Moosend allows you to customize email templates, it’s rather limited, especially without HTML knowledge, making it challenging to create unique designs. (G2)
- Lack of integrations. Moosend integrates with many popular tools but lacks seamless integration for some specialized applications, limiting its utility for certain businesses. (G2)
- Poor customer support. Customer support is another reason leading many users to consider other providers. During peak times, Moosend users have experienced slower response times from Moosend’s support team, affecting timely issue resolution. (G2)
- Questionable deliverability. Several users have reported reputation issues with Moosend’s bulk email services when sending emails to different email inbox providers. (G2)
Moosend Alternatives: A Quick Comparison Table
Here’s a quick side-by-side look at the top Moosend alternatives. Check out their pricing plans, valuable features, and who they’re best suited for.
| Platform | Price per 1,000 subscribers | Best Feature | Best For |
| Sender | $7/month | Behavioral automation + ecommerce-ready templates | Startups and ecommerce brands |
| Mailchimp | $45/month | Wide range of integrations + template variety | General businesses, consultants, online stores |
| Omnisend | $11/month | Ecommerce-specific features + omnichannel tools | SMBs, Ecommerce businesses |
| MailerLite | $13/month | Landing page builder + A/B testing | Bloggers, early-stage creators, small businesses |
| ActiveCampaign | $15/month | Advanced automation builder with CRM integration | B2B SaaS and agencies with large sales funnels |
| Klaviyo | $30/month | Predictive analytics + ecommerce segmentation | High-growth ecommerce & D2C brands |
| Constant Contact | $12/month | AI marketing tools + social media | Solopreneurs, small businesses, non-tech users |
7 Best Moosend Alternatives Worth Switching To
You quickly glanced over the best ESP (Email Service Providers) in the last section. Now, it’s time to look at each of these alternatives in more detail. These alternatives overcome Moosend’s limitations and equip you to execute your email marketing efforts efficiently.
Sender — Best Budget Email Marketing Solution
If you need a platform with an easy-to-use interface that offers powerful features and is budget-friendly, Sender is an affordable option worth checking out.
Sender is everything email marketing software like Moosend tries to be, but with better execution. It’s clean, fast, and offers better features for an affordable price.
The platform excels at behavioral segmentation, allowing you to group users based on clicks, opens, and purchase activity. Its drag-and-drop email builder includes readymade blocks with real-time previews, making campaign creation effortless.
What sets Sender apart is its scalable pricing model. The generous free plan supports up to 2,500 subscribers with all the features you need. Paid plans start at just $8/month and include unlimited emails without monthly limits. The advanced automation flows let you use premade templates or build multi-step workflows triggered by user actions, time delays, or segment changes.
Sender Features
- Advanced automation flows. Use premade automation templates or build multi-step workflows triggered by user actions, time delays, or segment changes;
- Behavioral segmentation. Group and target users based on clicks, opens, purchase activity, and online activity;
- Drag-and-drop email builder. Easy to use email designer with readymade blocks and real-time previews;
- Unlimited email campaigns. Send as many campaigns as needed without hitting monthly limits on paid plans;
- Scalable pricing model. A generous free plan for up to 2,500 subscribers with almost all premium features + affordable upgrades.
Pricing
Sender offers one of the most competitive pricing structures in the email marketing space. The free plan allows up to 2,500 subscribers with 15,000 emails per month, including automation features. Paid plans start at just $7/month for 1,000 subscribers and 12,000 monthly emails.
As your list grows, pricing remains affordable: $23/month for 5,000 subscribers, $40/month for 10,000 subscribers, and custom pricing for lists over 200,000. All paid plans include advanced automation, SMS marketing, and landing page builder making it significantly cheaper than Moosend’s comparable tiers.
Mailchimp — Best for Comprehensive Features
Mailchimp is another popular email marketing tool that offers several key features that complement your marketing efforts. There’s a built-in landing page builder, appointment scheduling feature, and more.
We found it easy to navigate (mostly), and quite intuitive for beginners. The drag-and-drop editor works well, and the automation builder is beginner-friendly. Moving from Moosend, you’ll find a better template library and analytics tools like geolocation and click maps.
The real perk lies in the full ecosystem; Mailchimp has more integrations than Moosend competitors. It includes built-in digital tools to set up an online store, manage digital ads, and appointments without external platforms.
However, setting up abandoned cart flows for Shopify or managing complex sequences demands higher-tier plans. Multi-step automations and branching logic are locked behind expensive upgrades.
Mailchimp Features
- Built-in digital tools. Set up an online store, manage digital ads, and appointments without an external platform;
- Visual automation editor. User-friendly interface makes setting up automation workflows easy even for people without a technical background;
- Great analytics dashboard. Get access to marketing statistics including click maps, and geo-data from the same dashboard;
- Landing page builder. Set up simple landing pages using readymade templates and customize them using a drag-and-drop editor.
Limitations
Mailchimp’s biggest limitation is its pricing structure, which becomes expensive as your business needs grow. Many additional features like advanced segmentation, multivariate testing, and behavioral targeting are only available on the Premium plan, making it costly for growing businesses.
The platform’s automation builder, while user-friendly, lacks the depth of specialized tools like ActiveCampaign. Users also report that the interface can become cluttered with so many features, making simple tasks unnecessarily complex. Email template customization options without HTML knowledge are limited features compared to newer competitors.
Pricing
Mailchimp’s pricing starts with a free plan for up to 500 contacts and 1,000 monthly sends, but features are extremely limited. The Essentials plan begins at $13/month for 500 contacts, jumping to $45/month for 1,000 subscribers with only 10x monthly sends.
The Standard plan (required for advanced automation and retargeting) costs $20/month for 500 contacts and $65/month for 1,000 contacts. Premium plans with multivariate testing and advanced segmentation start at $260/month. Pricing scales steeply – expect to pay $100/month for 10,000 contacts on the Standard plan, making it one of the pricier options available.
“My overall experience with Mailchimp has been positive. While there are some limitations and the pricing could be more accessible, the platform delivers on its promise of simplifying email marketing.”
— Alec from Capterra
Omnisend — Best for Ecommerce Automation
Omnisend specializes in ecommerce automation, making it ideal for online retailers looking to move beyond Moosend’s basic capabilities. The platform seamlessly integrates with major ecommerce platforms like Shopify, WooCommerce, and BigCommerce.
Its standout feature is the pre-built automation workflows specifically designed for ecommerce—welcome series, cart abandonment, post-purchase flows, and win-back campaigns. These templates save hours of setup time while delivering proven results. The platform combines email, SMS marketing, and push notifications in single workflows, allowing true omnichannel marketing.
Omnisend’s segmentation engine automatically creates segments based on shopping behavior, purchase frequency, and customer lifetime value. The product picker feature lets you drag products directly from your store into emails. Campaign performance tracking shows revenue attribution, making ROI calculations straightforward with detailed analytics.
Omnisend Features
- Pre-built ecommerce automation workflows. Ready-to-use templates for cart abandonment, welcome series, and other campaigns that can be activated with minimal setup.
- Omnichannel campaigns (email, SMS, push). Coordinate messaging across email, text messages, and push notifications within a single workflow to reach customers on their preferred channels.
- Automatic behavioral segmentation. Dynamically group customers based on their shopping habits, browsing history, and purchase patterns without manual list management.
- Direct product picker from store catalog. Drag and drop products from your connected store directly into emails without copying product details or images manually.
- Revenue attribution tracking. See exactly how much revenue each campaign generates with detailed purchase tracking that connects sales directly to specific email or SMS sends.
Limitations
Omnisend’s focus on ecommerce means it’s not ideal for non-retail businesses. The platform’s pricing can escalate quickly when adding SMS credits, making omnichannel campaigns expensive for high-volume senders. Some users find the learning curve steep when setting up complex automation workflows.
Integration with less common ecommerce platforms is limited, and the email template designs, while functional, aren’t as modern as competitors like Klaviyo. The reporting and analytics interface can be overwhelming for beginners, with almost too much data presented at once.
Pricing
Omnisend provides a free plan for up to 500 contacts with 500 emails/month and basic automation workflows. The Standard plan starts at $16/month for up to 500 contacts with 6,000 emails monthly, including all email features and 24/7 support.
The Pro plan begins at $11/month for 500 contacts with unlimited emails, adding SMS capabilities and advanced reporting. Pricing increases to $57/month for 5,000 contacts and $244/month for 15,000 contacts on the Pro plan. SMS credits cost extra, starting at $20 for 1,000 messages, which can significantly increase your monthly costs if you use omnichannel campaigns.
“My experience with Omnisend has been very positive. It’s easy to use, has all of the important features that I’m looking for, and the plans are affordable for a small business owner.”
— Iona from Capterra
Also read: 13 Best Email Marketing Platforms for Ecommerce in 2025
MailerLite — Best for Landing Pages & A/B Testing
MailerLite is a great alternative for small business owners looking to extract maximum value from software. It’s clean, beginner-friendly, and includes useful features like a landing page builder and A/B testing, even on the free plan.
During our tests, the minimal interface stood out immediately. The dashboard is fast, the drag-and-drop editor loads instantly. Its landing page builder mirrors the newsletter creator with the same interface, eliminating the learning curve. The platform also offers forms and landing pages that integrate seamlessly with your email campaigns.
The A/B test feature was easy to use and helped us run split tests on multiple elements. It’s designed for users who don’t want to read extensive documentation.
Compared to Moosend, MailerLite is far more inviting for creators wanting stunning campaigns without advanced logic. While automation options are limited and there’s no social tracking, it excels at building lists, testing headlines, and sending weekly campaigns efficiently with its first-month free plan.
MailerLite Features
- A/B testing. Set up split testing for subject lines or content blocks, even on the free plan;
- Landing page builder. Build sleek pages with a simple drag-and-drop builder and multiple templates;
- Timezone-based sending. Schedule emails based on your audience’s timezone to target a global audience;
- Ready-to-use ecommerce blocks. Add Shopify or WooCommerce products directly into emails and pages.
Limitations
MailerLite’s automation capabilities are basic compared to advanced platforms, limiting complex workflow creation. The platform lacks built-in CRM features and advanced ecommerce integrations, making it less suitable for businesses needing sophisticated customer journey mapping.
Customer support is only available via email on lower-tier plans, with no phone support option. The analytics dashboard, while clean, lacks depth for data-driven marketers who need detailed conversion tracking and attribution reporting. Some users also report that the platform can be slow when managing very large subscriber lists.
Pricing
MailerLite’s free forever plan supports up to 500 subscribers (reduced from 1,000 subscribers as of 23rd September, 2025) with 12,000 emails monthly, including automation and landing pages. This makes it one of the most generous free tiers available.
Paid plans start at just $9/month for 5,000 subscribers with unlimited emails. Pricing scales reasonably: $23/month for 2,500 contacts, $35/month for 5,000 contacts, and $98/month for 15,000 contacts. All paid plans include unlimited emails, advanced features, and priority support. The pricing remains competitive even at higher tiers, costing $260/month for 50,000 subscribers.
“Mailerlite is filled with pretty templates, and if you want to design it yourself the drag and drop designing is so easy to use! And not to mention landing pages. A fun way to make simple and noticeable pages for a campaign that doesn’t need complicated coding and design.”
— Danna from G2
ActiveCampaign — Best for Advanced Marketing Automation
If email marketing is just one part of your customer journey and you want more control over every step, ActiveCampaign delivers. It’s a powerful platform offering advanced triggers for optimizing sales funnels across email, CRM, and SMS, using AI to optimize flows and recommend improvements.
In our tests, the automation builder felt like building a massive decision tree with conditions, goals, delays, if/else branches, and multi-channel steps baked in. While it was intimidating at first, walking through its documentation made everything easy.
We tracked user interactions, applied dynamic segmentation, and triggered email/SMS based on CRM activity. Compared to Moosend’s basic triggers, this was a serious level-up with dedicated support available when needed.
The integrated CRM eliminates juggling between email providers and external CRMs. You can track contact behavior, manage deals, and automate sales outreach without switching tools. With 870+ integrations and AI-powered personalization features for predictive sending and dynamic content generation, ActiveCampaign is ideal for businesses needing granular control over personalized funnels.
ActiveCampaign Features
- Integrated CRM. Track contact behavior, manage deals, and automate sales outreach without switching to other tools;
- Visual automation builder. Build multi-step workflows using triggers, conditions, goals, and CRM actions;
- AI-powered personalization. Utilize AI recommendations for predictive sending, dynamic content generation, and drip sequence recommendations;
- 870+ integrations. Seamlessly connect with other platforms and tools from your marketing, development, or operational stack.
Limitations
ActiveCampaign’s complexity is its biggest drawback. The learning curve is steep, often requiring dedicated training time or hiring specialists to utilize its full potential. This makes it overwhelming for small businesses or solo entrepreneurs who need simple email marketing.
The pricing is significantly higher than basic email tools, and there’s no free plan available. The email designer, despite recent updates, still feels dated compared to modern drag-and-drop builders. Some users report that the platform can be slow when loading complex automations or large contact lists.
Pricing
ActiveCampaign’s pricing doesn’t offer a free plan, only a 14-day free trial. The Lite plan starts at $15/month for up to 1,000 contacts with basic email marketing and automation. To access the CRM and sales automation, you’ll need the Plus plan at $49/month for 1,000 contacts.
Professional plans with machine learning and attribution start at $79/month for 1,000 contacts. For 10,000 contacts, expect to pay $189/month for Plus or $375/month for Professional. Enterprise pricing is custom but typically starts above $589/month. While expensive, the integrated CRM and advanced automation may justify the cost for businesses needing these features.
“ActiveCampaign made our marketing practices yield more and better results by helping us understand and adopt new personalized marketing campaigns that allow us to target customers based on their needs. This has by a greater margin seen us have a great attraction to new customers by turning potential leads into customers.”
— Lydia from Capterra
Also read: 9 ActiveCampaign Alternatives That Actually Work
Klaviyo — Best for High-Growth Ecommerce Brands
If you’re running a fast-growing ecommerce brand obsessed with customer data, Klaviyo is worth checking out. It’s a B2C CRM that unifies data, automations, customer service, and analytics into one platform, providing the depth needed for personalizing customer experiences.
Klaviyo builds a comprehensive view of each customer’s activity – order history, product views, and support chats. The dashboard even predicts their next purchase. Its segmentation capabilities automatically tag customers based on behavior. Automation flows extend beyond emails to handle SMS marketing campaigns.
You can run RFM analysis (recency, frequency, monetary value) to reward loyal buyers or prevent churn. The platform’s unified customer profiles provide real-time views across channels, purchases, and interactions.
The predictive segmentation engine automatically updates subscribers based on behavior, interests, and lifecycle stage. AI campaign tools auto-generate content and personalize campaigns with simple prompts.
Klaviyo Features
- Unified customer profiles. Real-time view of every customer across channels, purchases, and interactions;
- Predictive segmentation engine. Automatically updates subscribers based on behavior, interests, and lifecycle stage;
- AI campaign tools. Auto-generate content, build flows, and personalize SMS/email campaigns with prompts;
- Advanced ecommerce analytics. Funnel reports, RFM, product predictions, and real-time campaign insights.
Limitations
Klaviyo’s pricing is among the highest in the industry, making it prohibitive for small businesses. The platform charges based on both contacts and email sends, which can lead to unexpected costs for high-frequency senders. There’s no free plan beyond a limited trial period.
The interface complexity requires significant onboarding time, and many features assume advanced marketing knowledge. Customer support response times can be slow for lower-tier accounts. The platform is also heavily focused on ecommerce, making it less suitable for B2B companies or service-based businesses.
Pricing
Klaviyo offers a free tier for up to 250 contacts with 500 email sends and 150 SMS credits monthly. Beyond that, email pricing starts at $45/month for 500 contacts with 5,000 sends.
Costs escalate quickly: $60/month for 2,500 contacts, $100/month for 5,000 contacts, and $375/month for 20,000 contacts with unlimited sends. SMS is billed separately at $0.01-$0.03 per message depending on volume. For businesses sending frequent campaigns to large lists, Klaviyo can easily cost over $1,000/month, making it suitable primarily for businesses with healthy profit margins from email marketing.
“Klaviyo is an excellent tool for our email campaigns, offering seamless integration with Shopify and powerful segmentation features. The intuitive interface allows us to create automated flows easily, helping us target our audience effectively and drive conversions.”
— Shayne from Capterra
Constant Contact — Best for Small Businesses & Events
Constant Contact focuses on simplicity for small businesses and event organizers who need reliable email marketing without complexity. The platform excels at event management features that Moosend lacks entirely. It offers various Constant Contact features that make event marketing seamless.
Its event marketing tools include registration forms, ticketing, and automated event reminders. The social media integration allows scheduling posts alongside email campaigns, creating cohesive marketing efforts. The platform offers industry-specific templates for restaurants, nonprofits, and retail businesses, reducing design time significantly.
Unlike Campaign Monitor and similar tools, it focuses on simplicity over advanced features. Contact management is straightforward with automatic list cleaning and duplicate detection. The real-time reporting dashboard shows opens, clicks, and social shares at a glance.
Customer support stands out with phone support available even on lower-tier plans. While it lacks advanced automation compared to other alternatives, Constant Contact delivers reliability and ease of use for businesses prioritizing simplicity over sophisticated features with its month-limited free plan.
Constant Contact Features
- Event marketing tools with registration and ticketing. Create and manage events with built-in registration forms, ticketing systems, and automated reminder emails to boost attendance.
- Social media scheduling integration. Schedule and publish social media posts directly from your email dashboard to coordinate campaigns across email and social channels.
- Industry-specific email templates. Access pre-designed templates tailored for restaurants, nonprofits, retail stores, and other industries to quickly create professional campaigns.
- Automatic list cleaning and duplicate detection. Keep your contact list healthy with automated removal of invalid emails and duplicate entries to improve deliverability and reduce costs.
- Phone support on all plans. Get direct phone assistance from support representatives regardless of your subscription level, unlike competitors that restrict phone support to premium tiers.
Limitations
Constant Contact’s automation features are extremely basic, limited to simple autoresponders and welcome series. Advanced segmentation options are minimal, making targeted campaigns challenging for data-driven marketers. The platform lacks modern features like behavioral triggers and dynamic content.
The email templates, while numerous, look dated compared to contemporary designs. Pricing is higher than competitors offering similar features, and the platform charges extra for features like event marketing that others include standard. Integration options are limited compared to platforms like Mailchimp or ActiveCampaign.
Pricing
For most users the only downside will be the lack of a 30-day free trial, offering just a 14-day free trial instead. Constant Contact’s pricing starts with the Lite plan at $12/month for up to 500 contacts, increasing to $50/month for 2,500 contacts and $65/month for 5,000 contacts.
The Standard plan with advanced features like automated behavioral series and dynamic content starts at $35/month for 500 contacts, $75/month for 2,500 contacts, and $110/month for 5,000 contacts. For 10,000 contacts, expect to pay $120/month on Lite or $160/month on Standard. Event marketing features may require additional fees depending on your plan level.
“Overall Constant Contact is reliable and user friendly. It works well for small businesses or anyone wanting to get professional email campaigns out quickly without a steep learning curve. While the cost can be higher than some competitors, the support and ease of use help balance it out.”
— Katie from Capterra
Also read: 10 Constant Contact Alternatives That Offers Better Value
Top Moosend Alternatives Free Tier Comparison
We know that the price is one of the key aspects when choosing the best email marketing solution for your needs—especially when comparing Moosend cost to its alternatives.
With that in mind, here’s a comprehensive pricing comparison for email tools to help you determine what fits within your budget:
| Provider | Max subscribers | Max emails |
| Sender | 2,500 | 15,000/month |
| Mailchimp | 500 | 1,000/month |
| Omnisend | 500 | 500/month |
| Mailerlite | 500 | 12,000/month |
| ActiveCampaign | No Free Plan (14-day trial only) | – |
| Klaviyo | 250 | 500/month |
| Constant Contact | No Free Plan (14-day trial only) | – |
FAQs
Does Moosend have better deliverability than its alternatives?
Not necessarily. Moosend has solid deliverability, but it really depends on your configuration, content and list hygiene. That said, platforms like Sender, ActiveCampaign, and Kit are known for consistently high deliverability rates, especially if you’re sending to warm, well-segmented lists.
Can I migrate from Moosend to another marketing tool easily?
Yes. Almost all the platforms make it really easy to migrate from Moosend. All you need to do is just export your subscribers from Moosend and import them on the chosen platform. You will have to create your templates using drag-and-drop email editors and set up automations again. Platforms like Sender also offer migration services and you can contact the support through live chat.
Which Moosend alternatives offer a free tier?
All of Moosend’s alternatives from our list, including MailerLite and Kit, offer a free tier. However, after thoroughly testing each free email marketing solution, we found that Sender’s Free Forever plan stands out as the best one—especially considering the limitations of other free versions.
Even on the free plan, you can take advantage of pre-built automation templates to easily set up welcome emails, abandoned cart reminders, and more.
Also read: My Top 13 Cheapest Email Marketing Tools (April 2025)
