40+ Best product launch email subject lines

Launching a new product is a big deal, and it involves much hard work by your team. They work together tirelessly, from coming up with the idea to making it a reality. But here's where you come in!

Your product launch emails are super important because they help you share all the exciting news with your other customers. You want them to be the first to know!

These emails are meant to be exciting and make them want to try your new product immediately. It's like saying, 'Trust us; it's something you won't want to miss!'

To make things easier, we've compiled a list of catchy product launch email subject lines. Let’s begin!

Best product launch email subject lines for ecommerce

New product announcements tend to create a buzz on their own, but you can still afford to be lax with your announcement email. This is where you introduce the new product and showcase why it's valuable and worth your audience's time and money.

To help you kick off your product announcement emails on the right foot, we're sharing some effective subject lines that you can use as inspiration:

Introducing your new favorite: [Product Name]

Get ready to love our latest creation

Meet [Product Name]: your new must-have

Exciting news: [Product Name] is here!

Your new obsession: [Product Name]

[Brand Name] presents: [Product Name]

Be the first to experience [Product Name]

Get excited: [Product Name] is now available

Big news: [Product Name] has arrived

Your wish, our command: [Product Name]

[Product Name] has arrived - get yours now

[First Name]'s exclusive: [Product Name]

Upgrade your life with [Product Name]

[First Name], say hello to [Product Name]

[Product Name] is here to stay - join us

Product launch email subject lines for SaaS

The fact that the SaaS don’t have a physical product, doesn’t make the product launch less exciting. Be loud and proud about it!

Here are email subject lines to help you do just that:

Introducing our latest software innovation

Your solution for modern workflows

Revolutionizing your work with [Product Name]

Streamline your tasks with our new tool

Elevate your efficiency with [Product Name]

A new era in software has arrived

Get ready to simplify with [Product Name]

Innovation for your workflow needs

Your productivity boost has landed

Welcome to the future of work

Empower your team with [Product Name]

Effortless solutions for your team

Transform your workday with [Product Name]

Simplify, automate, thrive

Welcome to the new [Product Name] era

New product email subject lines that surprise

A part of new products' launch charm is that it’s often a surprise! People love good surprises, after all. So, how do you use this momentum to get noticed?

These subject lines might be of assistance:

Say hello to innovation; it's here!

A new delight for your everyday life

Discover what's fresh from [Brand]

[First Name], meet our game-changer

Unveiling something extraordinary

Fresh and fabulous: our new arrival

Introducing [Brand]'s latest star

A little surprise from [Brand]

[Brand]'s secret is out!

Something big from [Brand]!

[Brand]'s latest and greatest

Fresh from the innovation lab

Unbox your excitement with [Brand]

[First Name], it's time to shine

[First Name], get ready for the wow!

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Open Sesame: Subject lines to get your emails read

Your perfect email won't matter if it won't be opened. Want some inspiration? Check these robust subject lines, designed for maximum opens of your promotional emails.
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